“Our data indicates that approximately 70% of business owners’ customers interact through mobile. This enables business owners to deliver a high-quality mobile experience to their customers which is a critical tool,” Shay Cohen, Head of Branded App at Wix, told CXBuzz in an interview. “Wix Branded App lowers the technical and financial barriers that come with building a native mobile app. The application, called “ Branded App by Wix ,” will allow businesses to easily build a native mobile app to provide their customers with a comprehensive digital experience. We are happy to equip any type of business owner or service provider with the native mobile experience they need to enhance their customers' experience, grow their businesses and ultimately compete with today's biggest brands."īranded App by Wix will cost $200 per month when it launches but Wix is currently running a pre-sale promotion (opens in new tab) until September 20 where new customers can get 50 percent off for life and only pay $100 per month for the service.The Israeli website development platform Wix announced earlier this month the launch of its new mobile app builder. The Branded App is a major addition to the Wix offering, enabling business owners to have another medium to activate their brand. "This release is another step in our native mobile app strategy making sure users can create custom iOS and Android apps as easily as they create custom websites. SVP of mobile, app market and strategic products at Wix Ronny Elkayam provided further insight on the company's new native mobile app offering in a press release (opens in new tab), saying:
Branded App by Wix also supports any type of business from fitness to restaurants to stores, blogs, forums and even virtual events (opens in new tab).Įxisting Wix users will benefit from the fact that the tools and features from their site are automatically integrated and activity from both the app and their site will be synced to the Wix dashboard. Using the service, business owners will be able to customize their app icon as well as the the layout and content of their app including product pages, booking services, forums and groups, chat functions, blogs, push notifications and more.
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